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ALUMNI ASSOCIATION
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1) I am a(n): alum parent friend
2) How important is Furman Magazine to you for the following reasons? (1 means not at all important, and 5 means very important)
To learn about what alumni are doing 5 4 3 2 1
To learn about events and activities for alumni 5 4 3 2 1
To learn about current students and their activities 5 4 3 2 1
To learn about faculty accomplishments 5 4 3 2 1
To learn about administrative programs and policies 5 4 3 2 1
To learn about Furman's history 5 4 3 2 1
To put Furman in the broad context of higher education 5 4 3 2 1
To learn about fund-raising results and efforts 5 4 3 2 1
3) In a typical issue, how likely are you to read the following sections or features, which regularly appear in the magazine? (1 means not at all likely, and 5 means very likely)
Furman Reports (campus news and activities) 5 4 3 2 1
Philanthropy (fund-raising news) 5 4 3 2 1
Articles about campus issues 5 4 3 2 1
Profiles of student/alumni personalities 5 4 3 2 1
In-depth stories on faculty/alumni/students/programs 5 4 3 2 1
Articles about Furman's history 5 4 3 2 1
Class notes 5 4 3 2 1
4) Please rate the following aspects of the magazine: (1 means poor, 5 means excellent)
Content 5 4 3 2 1
Writing 5 4 3 2 1
Appearance 5 4 3 2 1
Photography 5 4 3 2 1
Printing/paper quality 5 4 3 2 1
Overall rating 5 4 3 2 1
5) Please respond to the following: (1 means strongly disagree, 4 means strongly agree)
I frequently learn something new when I read the magazine 4 3 2 1
I trust the accuracy of what I read in Furman magazine 4 3 2 1
I discuss things I've read in the magazine with others 4 3 2 1
The magazine seems to offer fair/balanced coverage of the university 4 3 2 1
The magazine's format is easy to follow 4 3 2 1
6) Please give us any comments, suggestions, or story ideas you may have: